by Carissa Meiring | Strategy
Effective copywriting isn’t just about stringing words together—it’s about understanding psychology, strategy, and storytelling to make an impact. Whether it’s website content, social media posts, email campaigns, or advertisements, strategic copywriting is the key
by Carissa Meiring | Social
Changes to the social media landscape As always, digital keeps us on our toes. With WordPress Gutenberg updates, LinkedIn innovation and the latest change to bring us to our “tippy toes”, the Cambridge Analytica Scandal. Based on the findings thus far, the...
by Carissa Meiring | Social
4 LinkedIn Business Tactics to Watch The world of social had no shortage of innovation last year! Some of which included new features on trusted channels, increased brand opportunities and more focus on consumer preferences. Although we know that it’s impossible to...
by Carissa Meiring | Social
So, it turns out you’re not using Facebook to its full potential. Well, not Facebook per se but rather Facebook Pixel. This nifty piece of code will seriously change your targeted marketing efforts and provide you with even more data about your ideal customer.