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Banter is here to make your brand stand out! Stay in the know with our latest blogs, tips and updates in the word of digital. Helping your business by keeping it on the right side of the digital curve.
Unleashing the Power of AI: How Learning and Understanding Artificial Intelligence Benefits Digital Marketing Agencies
As technology continues to revolutionize industries, artificial intelligence (AI) has emerged as a game-changer for businesses, including digital marketing agencies.
Pros & Cons of using AI to build websites
Artificial intelligence has made great strides in recent years, and it has begun to impact many industries, including website development. With any new piece of technology, there are always pros and cons to the use of it and its purpose or functionality in our lives. AI is no different.
How AI is effecting the world of website development
AI is here to stay and is changing the world, as we know. And, which should come as no surprise to us all, AI has the ability to revolutionize the way businesses approach website development.
Are we afraid of AI? Nah, not really!
Artificial intelligence has made great strides in recent years, and it has begun to impact many industries, including our own. We at Banter are always looking at ways to make these technological advances work for us, not against us.
Why you should have a website maintenance package
With technology changing and advancing at such a rate, upgrading and maintaining your digital assets has never been more critical to your business success.
The importance of a reputable hosting company
Following on from part 1 of this security mini series: The importance of website security, I assume you have taken all the available measures to protect your website. If not, read this first. However, is there more you can do to secure your website as much as...
Why is Website Security so Important?
In the digital world, your website is like your home and with any home, you should not only maintain it, clean it, upgrade it and ultimately protect it; but also ensure all the assets within the home are safe and secure, right? You should be looking at your website...
State of the Online Nation
Technology, the Internet and in fact, all things digital, have seen steady growth over the last few decades especially after the .com bubble burst in 2001. But, over the last few years, we have seen a massive steep upward curve in tech.
Our new blog “State of the Online Nation” quickly dives into the current state of the major players online.
Specific is Terrific: Understanding your Target Audience
For every kind of business, defining your target audience is the first and most important step toward success, especially if you are just starting up. Customers are in charge of the buying process, and marketers must build focused, tailored experiences for them if...
Organic Vs Paid: The Ultimate Marketing Showdown
Are you overwhelmed by all the digital marketing tools at your disposal? With all the various platforms, techniques and software available on the web, it’s no wonder you might be drowning in digital. I bet you have asked yourself “is it necessary to spend money on...
Why digital marketing is important for your business
83.72% of the world’s population has a smartphone. That one sentence explains it all. You're presumably reading this on a smartphone and there are perhaps a few other devices within close reach that can connect to the Internet. Consider how you absorb knowledge and...
What’s the Difference between Instagram Reels and YouTube Shorts?
What’s the Difference between Instagram Reels and YouTube Shorts? *UPDATED NOVEMBER 2022. Conflicted about the difference between Instagram Reels and Youtube Shorts? Asking yourself “which one is better?” Then you’re reading the right blog. In this post we'll talk you...
TikTok Algorithm and How It Works
It’s very challenging for people to navigate and increase their chances of success in anything when they are unsure of how to go about it. Our digital interactions are no different. How can a business and a user get the full experience and succeed in an app if you...
The Pros and Cons of A TikTok Business Profile
Change is never easy and can seem a bit intimidating at times, but don’t worry, because we are in this together. We have covered all your answers about how the New Facebook Page Experience works with its pros and cons and are here to help and guide you along the new...
The Pros and Cons of the New Facebook Business Page Experience
Change is never easy and can seem a bit intimidating at times, but don’t worry, because we are in this together. We have covered all your answers about how the New Facebook Page Experience works with its pros and cons and are here to help and guide you along the new...
Website vs. Facebook
“I have a Facebook Page for my business, why would I need a website?” We hear this a lot in our line of work. And unfortunately it couldn’t be further from the truth. If you’re going to have marketing success in the age of digital platforms, you’re going to need...
How does Instagram work and what are the benefits for your Business?
Being uncertain about anything in life makes it hard to trust. The same applies to our digital lives. How can you trust an app if you do not know the usage and benefits of it?Many people see Instagram as a rollercoaster of visual information and just like...
Top 5 Video Apps for Creating Content
Change is inevitable. We can’t avoid it. It does however open up opportunities and allow new and exciting things to happen. We have all been through quite a bit of change in the last 2 years and this one may rock your world just as much. Instagram is changing from a...
Measuring the ROI of an Influencer Campaign
Who wouldn’t want a return of investment for their marketing efforts? Not anybody! Influencer Marketing can bring in a lot of ROI for your brand. Accoridng to Influencer Marketing Hub, every R13,77 spent by brands on Influencers can get up to R79,58 ROI. Doesn’t that...
How to Create an Influencer Marketing Campaign
We provide a guide to understanding the various elements and how to execute a successful influencer marketing campaign. Let’s piece the puzzle together to achieve a perfect fit for your brand.
How to Work With Influencers
How can you tell the difference between an influencer that is going to take your brand to new heights vs an influencer who may harm your brands name and values? Knowing how to align your influencer campaign with the RIGHT concept will help you create a campaign that's...
Why does Influencer Marketing work so well?
We all know what Infuencer Marketing is, right? Read here if you don’t. But why does it work? In this blog post, we break down the 6 main reasons influencer marketing works!
A Basic Guide to Influencer Marketing
Influencer Marketing has progressively become a vital part of the digital world. BUT WHAT IS IT? Is it Tali Babes from Tali’s Baby Diary acting as a mom influencer and creating content about the latest baby deals that every mommy should buy?
Using Social Media To Solve Business Challenges
Is your business needing some TLC? Social Media is here to solve your challenges. And because your brand is unique, we have provided 8 key topics that will help you overcome your struggles.
Online brand attack: A step-by-step guide to recovery
What could be worse than having your personal name, business or brand attacked? Nothing! But unfortunately it happens. So, what happens if you are under an online brand attack? Follow our 5 simple steps to recoup from an online brand attack and you will be on the road...
4 ways to build a strong online presence
In 2021 having a strong web presence is more important than ever. The world is becoming more digital, and for small businesses, keeping up has now become a necessity. Building an online presence is essential for growing your business.
How to Create an Awesome Email Newsletter
It is essential you make the most of your newsletters to represent your business. If your email newsletters are built properly, it is sure to be more productive for you.
How to get more Engagement on Instagram: 8 Incredible Tips
People today crave connection, and storytelling is a way to create this experience. When people feel an emotional connection to your content, they are much more likely to buy into it and share it with their peers.
Power Up Your LinkedIn Profile: The Ultimate Guide
There’s no better place to get in front of relevant prospects looking for your products and services than LinkedIn and with more than half a billion people on this network, it mean a lot of potential leads. And by connecting with them and building relationships, the chances are that business will follow!
10 Content Ideas for Twitter
We breakdown the different types of tweets and their key features in our blog post: 10 Content Ideas for Twitter. Plus get your hands on a FREE Infographic.
10 Pro Tips for Managing your Facebook Business Page
Do you have time to waste? I think not. Neither do we. So Banter like to manage our social pages as efficiently as possible. Not for only administrative purposes, and time saving, but to increase engagement and page performance.
10 Tweaks to Give Your Facebook Business Page Greater Impact
10 Tweaks to Give Your Facebook Business Page Greater Impact We’ve recently spent over a month auditing various Facebook business pages and we have been looking at what businesses are doing right, and what easy changes they could make to give their pages more impact...
3 Tips to Post Your Way to Facebook Success
3 Tips to Post Your Way to Facebook Success With rising competition on Facebook, social media managers need to constantly post interesting and relevant content to keep engaging their fans. But how do you really do that? The key to a great social media strategy is to...
3 Social Media Mistakes
Download our free e-book on the 3 Social Media Mistakes that Make You Look Like a Rookie. It doesn’t matter if you’re using the hottest marketing strategy and the most cutting-edge social media techniques, if you make these 3 social media mistakes, you will look like a rookie and your campaigns will not gain any traction.
Backed By The Numbers
Birthed over 15 years ago, Banter has evolved into the digital agency of choice with a combination of strategic skills backed by our creative branding and technical prowess. Here are some key indicators of our digital expertise and knowledge.
10 innovative ideas to assist you digitally during #CoronaVirus
Now that we have all taken a deep breath, considered our options and put aside the panic, we need to take stock of where we are at and what we can do about it. Thankfully, there is always a silver lining in dark times. With disruption comes innovation; with change...
Business as usual
If ever there was a reason to get moving on your digital plan or strategy, now is the time! The global Coronavirus (COVID-19) outbreak has put a spotlight on how business is run, and how they continue to offer services or products to their customers. Businesses have...
10 essential tips for your e-commerce website!
E-commerce websites have come along way in the last 10 years, with the US, UK and Asia leading the way in online shopping.In 2017, retail e-commerce sales worldwide amounted to 2.3 trillion US dollars and e-retail revenues are projected to grow to 4.88 trillion US...
Are you POPIA or GDPR compliant?
Gone are the old days of geographical isolation, where an instance in one country would not affect another country half way across the world. The global village couldn’t be truer today than when it was first introduced by the book War and Peace in the Global Village...
Important Changes to Google Maps APIs.
At this point it kind of feels like digital dominos with the changes coming in thick and fast, one after the other in the ever changing digital landscape. Now lets talk about the new important changes to Google Maps API. We previously brought your attention to the...
Changes to the social media landscape
As always, digital keeps us on our toes. With WordPress Gutenberg updates, LinkedIn innovation and the latest change to bring us to our “tippy toes”, the Cambridge Analytica Scandal. Based on the findings thus far, the “humorous” state senate appearance by Mr...
Are you ready for Gutenberg?
This new change to WordPress Core brings it in line with modern coding standards, and aligned with open web initiatives. We break down what this means for your business. Don’t get left behind, your brand cannot afford it!
4 LinkedIn Business Tactics to Watch
The world of social had no shortage of innovation last year! Some of which included new features on trusted channels, increased brand opportunities and more focus on consumer preferences. Although we know that it’s impossible to predict how the social media marketing...
Here is a Digital Glossary of Terms, just for you.
Do you sometimes feel lost in the jargon heavy world of digital? What is an SSL or Trojan Horse? Is this above the fold or below? Am I doing inbound or outbound marketing? These basic questions are often the biggest stumbling block for our clients, simply because they...
Why won’t my designer release the open files?
This is a touchy subject amongst designers, agencies and clients, and has been for many a year. Just the mere mention of open files brings a feeling of unease. If you are lucky, you may not have had to ask or been asked this question: "Please can you release open...
Introducing The Facebook Pixel
So, it turns out you’re not using Facebook to its full potential. Well, not Facebook per se but rather Facebook Pixel. This nifty piece of code will seriously change your targeted marketing efforts and provide you with even more data about your ideal customer.
Digital Training to Empower You
We are a firm believer in imparting knowledge and empowering our clients.Discover all the most important aspects of social media marketing, website blogging and email marketing in our hands-on digital training courses! As a small to medium business, the greatest...
App-solutely Brilliant!
App-arently, this is the app-ropriate time to bring up the topic of applications (or apps, as cool people call them). I thought it would have been in App-ril, but better late than never. As you would expect, Banter loves a good app. Whether it is the most addictive...
Attracting Prospects Using Video
Another Video Production blog by Banter? YES, PLEASE! This blog is the fourth edition of our “Video Production” mini-series. And as usual, is filled to the brim with great guides to help grow your business. This blog goes hand in hand with the previous blog - Create a...
The Tools Of Branding When Starting A Business
Last month Craig, Director of Banter, had the great opportunity to present our “Masterclass” to Business Day TV on what corporate branding entails. Business Day TV host masterclasses as a platform for personal and professional development by having experts in industry...
Create a Video Landing Page
As part of our ongoing “Video Production”/ “Video Marketing" blog series, we at Banter would like to introduce you to the sales revelation that is the video landing page (echo echo echo)! The previous 2 blogs focused on why you should use video and how to make a...
How to create a video
A few weeks back we posted an article on the benefits of Video Marketing, but what good is all that information without knowing how to create a video to access those benefits? Yet again, Banter comes to the rescue – we are going to give you a crash course on what you...
Banter Photoshoot: Behind The Scenes!
Banter SA had an epic staff photo shoot for 2017! With the Art Direction of the talented Matt Stern Photography, we achieved our goal to have our staff captured in a way that we see one another daily. We wanted to bring out the raw and fun energy; and personality's...
Banter SA turns 5!
Happy 5th Birthday to us! Thank you to all our loyal clients, suppliers and staff for supporting our business and getting us to where we are today! #Bantersa #5thBirthday
Why is video important?
* UPDATED AUGUST 2023 * Did your parents ever threaten you with square eyes from watching “too much” TV? Ours did. Now you can tell them that everyone has them these days. The amount of screen time we all get on a daily basis has seen to that! Not that it’s a bad...
Is your website safe?
Why you have to get a SSl Certificate! What is SSL and why do you need to purchase one? Until now, SSL certification was a requirement for all websites that wanted to transfer vital data and information on a secure level – think of banks and online shopping sites,...
The History of Banter
While the final season of Friends was winding down and Facebook was still The Facebook, Banter had it’s humble beginnings in the mind of founder Craig Meiring. Craig was a corporate calendar designer by day and a creative t-shirt designer by night at Bantersaurus Inc and later Bantersaurus Graphics.
Is Illustration the Right Choice for Your Business?
I know what you’re thinking: “No one will take my business seriously if I use illustration!” Allow me a few minutes and hopefully I can change your mind! Like most things, illustration has to be used correctly in order to be effective. Despite what you might think,...
Welcome to the Evolution
In our ongoing search for EPIC content that we can provide for our clients, followers and fans with on a regular basis, we at Banter Media have to do a lot of research and reading, and when I say a lot, I mean A LOT. This constant education about all things digital...
How to write the perfect blog post
So the whole point of this blog post is to show you how to write the perfect blog post. Website updates are meant to be fun, folks (key insight right there)! Firstly, you’re reading this because our Headline grabbed your attention. Getting you to read this Opening...
What is SEO? Part 2 – A beginner’s guide
In the past 1000 years, we as a civilisation have experienced quite a few life altering changes and advancements in our humanity and our very existence on this earth. From the Iron Age to the Industrial Revolution, from the Age of Communication to the Age of...
The disastrous effects of website hacking
Almost certainly any small business owner managing their presence across the #digitallandscape is not thinking about their website getting hacked. What would a hacker possibly gain from using his or her dubious skill set only to discover there is not much cash in your...
6 Questions to ask before embarking on a new website design
If you are reading this, you are most likely thinking of having your very first website built or looking at revamping your business website in the near future.Building a new website can be a very daunting task, but luckily, we at Banter see this as a chance to...
What Has Google Done Now?
In a move that is effectively extending the near two decades long game of cat and mouse taking place between Google and SEO experts, it would appear that the search engine has once again tweaked its core search algorithm. This news would have taken few by surprise,...
What is Viscomm?
How Visual Communication & Graphic Design work together Many people get confused when asked the question “What is the difference between graphic design and visual communication?” Understanding how they differ and how they work together is the key to maximising...
How long should it take to get a great logo?
Many people are curious about the design process. How does it work? Why does it take designers so long to create something as “simple” as a logo? And what do designers actually do? All designers have a different approach to logo design, but today I’m going to share...
What is SEO?
What is SEO? How to interpret your Google Analytics report and make strategic decisions for your business. So you now have a website and you are getting monthly Analytic reports telling you where your website stands in the World Wide Web. But what does this mean? Who...
How to make your designer happy
If you have any kind of business, chances are that you have worked with many other businesses or individuals to further your professional prospects. Working with a designer isn’t very much different from working with a lawyer or an accountant; we just wear sneakers...
Images are the New Crowned King
Ever considered using Instagram for your business as a social media tool? I bet you would like to know how powerful the platform can be from a marketer’s point of view! Well, there is massive potential, which is the reason for our latest blog post. We are going to...
Is your email working for you?
Isn't it time you let your emails do some work for you for a change? Want to get brand recognition and increase awareness? Do you need to build a database but don't know where to start or do you need to launch a campaign or product? If you've said yes to any of the...
How to choose colours and fonts that fit your brand
Here at Banter Media, many of our clients are start up businesses that are just trying to get their head around their new product or service. Most of the time the logo design is the last thing on their minds when it comes to building their business from the ground up....
5 Beautiful Websites
Ever wondered which websites were rated the most visually appealing? We will help you find some inspiration for your own website and give tips to help you along your way. "Did you know that it takes a mere 7 Seconds to make that first impression when a visitor lands...
Is your Website Secure & Relevant?
Your website is your very own piece of real estate on the #digitalfrontier. And just like your real home or property, it needs to be looked after, cared for and lots of general maintenance is required. Now we aren’t saying you need to revamp your entire website every...
Graphic Design in the Old Days
Recently I designed a large-scale sign for my mom’s business. The challenge of the sign was to fit all the information on to a grid of A3 pages, so that we could print them cheaply on sticker paper and stick them on to a large board. When discussing the design I saw...
Grow your Social Following with SoundCloud
As a social media manager, I am always looking for new global trends, and not only in the social media arena, but with other apps that have the ability to become a part of our social ecosystem. When the time came to re-design our business website, we embarked on a...
We explain Free Flow Forms
The birth of the form The web form has become an integral part of online culture to accomplish a number of tasks required by consumers, business’ and pretty much anything on the world-wide web. Traditionally ‘The form’ has been extremely basic in its styling and...
The Secret is in the Journey
With this is mind, we have a gift for you as a token of our appreciation. Communication with your clients is vital in this day and age, and quite often, we are doing it wrong. Scott Cundill, CEO of Majestic has just launched his new book - "The Secret is in the...
Top 8 Features of Rocketseed
Go beyond signature design! Rocketseed email media can do so much more. We have rounded up our top 8 cool things your email media can do to drive results using your employee email traffic. 1. Generate real-time alerts to a designated person not just to the sender As...